How to Celebrate Beyoncé’s COWBOY CARTER TOUR Weekend in Downtown Houston
Calling all BeyHive members, cowboys, and cowgirls — the Queen is coming home, and Downtown Houston is going full yee-haw glam in her honor.
🎤 Saturday, June 28 — Main Event
💃 Beyoncé Look-a-like Contest at Market Square Park
303 Milam Street | 4-5pm | FREE
Bring your Sasha Fierce best to Market Square Park for a look-a-like showdown with a cash prize on the line. Whether you're channeling “Homecoming” energy or full COWBOY CARTER glam, this is your chance to shine. Register here.
🚌 Cowboy Carter Party Bus Tour in Downtown Houston
1302 Dallas Street | 4pm to 5:30pm
Hop on a double decker for a ride to concert at NRG with a live DJ spinning Beyoncé bangers, plus trivia and prizes. Book here.
🏊♀️ Altitude Rooftop Celebration at Marriott Marquis
1777 Walker Street | Rooftop Pool | All Day
Keep the energy high with rooftop revelry above Downtown. Lounge, dance, and vibe to Queen B with views to match.
🍷“Most Wanted” Wine Flight at Pur Noire Urban Wineries
802 Milam Street | $40
Sip in style with a curated Beyoncé-inspired wine flight experience at this Black-owned urban winery. Perfect for pregaming before the dance parties begin.
👙 Bey the Pool at Hyatt Regency
1200 Louisiana Street | Rooftop Pool | Noon–4pm | $35
Start the weekend strong with a pool party that’s all Bey, all day. Expect DJ-spun deep cuts, rooftop city views, themed cocktails, and major vibes.
Dress code? Poolside glam meets diva energy.
🎶 Sweet Honey Hoedown at Art Club
401 Franklin Street | 9pm | $20
It’s the Beyoncé dance party of your dreams. POST’s Art Club will turn into a hoedown throwdown with all Bey everything on the playlist. Cowboy hats and glitter encouraged.
🎉 Official After Party at Jolie HTX
506 Main Street | 9pm | $20
The party doesn’t stop when the concert ends. Head to Jolie HTX to keep the Cowboy Carter energy going late into the night.
All Weekend
🏨 Presidential Suite Pre-Concert Experience at Marriott Marquis Houston
1777 Walker Street | 29th Floor | Limited Availability
This is luxury, Beyoncé-style. Hit the Presidential Suite for skyline views, food, drinks, DJ vibes, and VIP transportation to and from the concert at NRG. Get in formation — this one will go fast. Get tickets.
🛎️ Lobby Takeover at Marriott Marquis
1777 Walker Street | 4pm to late
The hotel lobby turns into a Beyhive haven with curated experiences for fans. Stop by before or after the show for music, themed photo ops, and all the glittering goodness.
🍸 Sip Like a Star at The Laura Hotel
1070 Dallas Street | The Bar at The Laura
Two cocktails, inspired by Beyoncé and mixed by SirDavis, will be flowing all weekend. Sip on the Texas Buckin’ or The Houston — and keep your limited-edition SirDavis pin as a souvenir.
💛 Pro Tips for the Beyhive:
- Plan ahead: Tickets are limited for several events. Grab yours ASAP.
- Dress the part: Think western glam, cowboy boots, metallics, and whatever makes you feel flawless.
- Stay Downtown: Make a weekend of it by booking a hotel and living your best Bey-life from pool parties to after-parties.
- Tag us! Share your pics using #CowboyCarterDTH and show off how Houston celebrates the Queen.